Wandering back to Euston from the Park Plaza hotel in Victoria (not a short or simple hike by any means) I managed to accidentally take in a range of landmark locations including Saville Row and Carnaby Street. Later I also spotted the Monocle store - which turns out to be down the road from Saatchi & Saatchi offices and the Wired preview theatre.

In between all of these somewhat dubious highlights I found Playlounge which echoes a number of stores such as Magma and others but with a much clearer focus on toys for ‘big kids’. 

I bought myself an Otamatone but as the video might suggest you need a certain degree of passion to get your head around this. There is also a link on the box to Maywadenki.com - I’m still trying to work that one out too…